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Headless E-Commerce·2023

Luxe Commerce

A minimalist digital storefront designed for a modern fashion house, pioneering headless architecture for maximum speed and conversion.

Luxe Commerce
+18%Conversion Rate
< 0.8sPage Load Time
Shopify PlusNext.jsMotion

Overview

Luxe Commerce is a headless e-commerce experience built for a premium fashion brand. Every interaction—from browsing to checkout—was designed to feel effortless and aligned with the brand's aesthetic.

Challenge

The brand needed a storefront that could match the quality of their in-store experience while supporting global traffic and complex product catalogues.

Solution

We combined Shopify Plus with a custom Next.js front end and subtle motion design to create a fast, conversion-focused experience that stays true to the brand.

Results

Conversion rate increased by 18% and page load times dropped below 0.8 seconds, improving both revenue and Core Web Vitals.

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